“Perfumer”: chapter “Chanel №5”

Ernest Beux was born in Moscow in 1881. He had to live Russia in 1919 becuse when communists became to rule the country.
Beaux was introduced to Coco Chanel in 1920 by Grand Duke Dmitri Pavlovich, Chanel's lover at the time. Beaux was acquainted with the royal because his father had worked for the tsar (royal family).
When Mademoiselle Chanel asked him to work for her, in response to her request for a perfume, Beaux — according to his own words — presented her with two series of bottles, the first numbered 1 through 5, and the second, 20 through 24. According to Beaux' report of the meeting, she chose the bottle numbered "5" and, when asked what she would call it, told Beaux that she would call it "Number Five" — which she did.

Constructivism in fashion

This art movement that apperaed in Russia in 1920`s was a reply to the chages that came after Revolution 1917 year. People faced with new reality to work in fabrics. People was taught how to live in equal society and to share everything and with everyone. This make people to love their work places and make the beauty of fabrics ( metalic constructions, direct lines, sharp corners, red, white and blackk all these charactize constructivizm.
But constructivizm does not only apply to the art, fashion also took some features from it.
Several artists tried to work in clothes design with varying levels of success: Varvara Stepanova designed dresses with bright, geometric patterns that were mass-produced, although workers' overalls by Tatlin and Rodchenko never achieved this and remained prototypes. The painter and designer Lyubov Popova designed a kind of Constructivist flapper dress before her early death in 1924, the plans for which were published in the journal LEF. In these works Constructivists showed a willingness to involve themselves in fashion and the mass market, which they tried to balance with their Communist beliefs.

Polyakov: the best known russian male model

Danila Polyakov is one of the most popular models recently. He was born in Moscow, 24 years ago. But already he has succeded in the fashion world. Watanabe, Gauthier, Galliano, Yamamoto, Branquinho, Demeulmeesters, GF Ferre chose him.
No doubt that he is so popular for his extravagant appearance and behaviour. He is keen on playing with his androgonity. Transforming from a boy to a girl, and back.
written by Mayya Frid